Emotionelle Kundetyper

[vc_row column_spacing=”0px” css=”.vc_custom_1599763780389{background-color: #ffffff !important;}” visibility=”show-at-mm-breakpoint”][vc_column][vc_single_image image=”7259″][vcex_heading text=”Emotionelle Kundetyper” responsive_text=”true” tag=”h1″ font_size=”40px” line_height=”1.0″ text_transform=”uppercase” font_weight=”900″ text_align=”center” min_font_size=”25px” css=”.vc_custom_1599464279259{padding-top: 30px !important;padding-right: 30px !important;padding-bottom: 10px !important;padding-left: 30px !important;background-color: #ffffff !important;}”][vcex_heading text=”Forstå din kunde!” responsive_text=”true” tag=”h2″ font_size=”40px” line_height=”1.0″ text_transform=”none” font_weight=”200″ text_align=”center” min_font_size=”20px” css=”.vc_custom_1599465897564{padding-right: 30px !important;padding-bottom: 30px !important;padding-left: 30px !important;background-color: #ffffff !important;}”][/vc_column][/vc_row][vc_row content_placement=”middle” css=”.vc_custom_1599465041745{background-image: url(https://obbekaer.dk/wp-content/uploads/2020/09/annie-spratt-QckxruozjRg-unsplash-1.jpg?id=7259) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}” min_height=”500px” visibility=”hide-at-mm-breakpoint” wpex_bg_position=”top center”][vc_column width=”1/4″ css=”.vc_custom_1575629185114{margin-left: 0px !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][/vc_column][vc_column width=”1/2″][vcex_heading text=”Emotionelle Kundetyper” responsive_text=”true” tag=”h1″ font_size=”40px” line_height=”1.0″ text_transform=”uppercase” font_weight=”200″ text_align=”center” min_font_size=”25px” css=”.vc_custom_1618212172898{padding-top: 30px !important;padding-right: 30px !important;padding-bottom: 10px !important;padding-left: 30px !important;background-color: #ffffff !important;}”][vcex_heading text=”Forstå din kunde!” responsive_text=”true” tag=”h2″ font_size=”d:55px|pp:30″ line_height=”1.0″ text_transform=”none” font_weight=”900″ text_align=”center” min_font_size=”20px” css=”.vc_custom_1618212217574{padding-right: 30px !important;padding-bottom: 30px !important;padding-left: 30px !important;background-color: #ffffff !important;}”][/vc_column][vc_column width=”1/4″][/vc_column][/vc_row][vc_row content_placement=”middle” css=”.vc_custom_1599764457068{margin-top: 0px !important;background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}” min_height=”500px” visibility=”show-at-mm-breakpoint” wpex_bg_position=”top left”][vc_column css=”.vc_custom_1575629185114{margin-left: 0px !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vcex_spacing][vc_single_image image=”6440″][vcex_heading text=”Bolette Obbekær” responsive_text=”true” tag=”h2″ font_size=”30px” line_height=”1.0″ text_transform=”uppercase” font_weight=”900″ text_align=”left” min_font_size=”25px” css=”.vc_custom_1599763906894{padding: 0px !important;background-color: #ffffff !important;}”][vcex_heading text=”Designer, rådgiver, underviser” responsive_text=”true” tag=”h2″ font_size=”25px” line_height=”1.0″ text_transform=”uppercase” font_weight=”200″ text_align=”left” min_font_size=”20px” css=”.vc_custom_1599764135629{padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 0px !important;background-color: #ffffff !important;}”][vc_column_text css=”.vc_custom_1599763930541{background-color: #ffffff !important;}”]Jeg blev i 2018 certificeret hos Institut for Kundetyper.

Som din designer og rådgiver (med en baggrund som arkitekt) arbejder jeg ud fra en klassisk dansk design-tradition, hvor funktion og designet vægtes lige højt (og er du nysgerrig kan du læse mere om min baggrund her).[/vc_column_text][/vc_column][/vc_row][vc_row column_spacing=”0px” css=”.vc_custom_1578413724536{background-color: #ffffff !important;}”][vc_column width=”1/4″][vcex_spacing][vcex_spacing][/vc_column][vc_column width=”1/2″][vcex_spacing size=”60px” visibility=”hide-at-mm-breakpoint”][vcex_heading text=”Fakta + konkrete vejledninger = resultater” responsive_text=”true” tag=”h2″ font_size=”35px” line_height=”1.0″ text_transform=”none” color=”#444444″ font_weight=”900″ text_align=”left” min_font_size=”20px” css=”.vc_custom_1599466334736{padding-bottom: 30px !important;}”][vc_column_text]Emotionelle Kundetyper® er en videnskabeligt funderet metode, der opdeler kunder i fire grupper.

Metoden beskriver, hvordan de fire emotionelle responssystemer bestemmer, hvordan en kunde reagerer i en bestemt situation.

Der er fire grundlæggende måder at reagere på – og dér ligger faktisk 90% af vores proces, når vi tager en beslutning om et køb.

De sidste 10% er den del af beslutningen, hvor vi overbeviser os selv om, at det er et fornuftigt køb…’vi mangler jo lige sådan en, den er også billig…’ Og det er kun de 10% vi er bevidste om -resten foregår ‘i det skjulte’.

Den vigtige viden sættes sammen med en lige så vigtig viden om, hvordan skal vi helt konkret skal designe/skrive/tale/indrette etc.[/vc_column_text][vc_column_text]

Hvem står bag Emotionelle Kundetyper

Metoden er udviklet af Jannie Illum Gade og Sanne Dollerup.
Du kan læse mere på kundetyper.dk.[/vc_column_text][/vc_column][vc_column width=”1/4″][/vc_column][/vc_row][vc_row content_placement=”middle” css=”.vc_custom_1599466775247{margin-top: 50px !important;background-image: url(https://obbekaer.dk/wp-content/uploads/2020/04/Obbekaer_web-2746.jpg?id=6440) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}” min_height=”500px” visibility=”hide-at-mm-breakpoint” wpex_bg_position=”top left”][vc_column width=”1/2″ css=”.vc_custom_1575629185114{margin-left: 0px !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vcex_spacing][/vc_column][vc_column width=”1/2″][vcex_heading text=”Bolette Obbekær” responsive_text=”true” tag=”h2″ font_size=”30px” line_height=”1.0″ text_transform=”uppercase” font_weight=”900″ text_align=”left” min_font_size=”25px” css=”.vc_custom_1599467035347{padding-top: 30px !important;padding-right: 30px !important;padding-bottom: 10px !important;padding-left: 30px !important;background-color: #ffffff !important;}”][vcex_heading text=”Designer, rådgiver og underviser” responsive_text=”true” tag=”h2″ font_size=”25px” line_height=”1.0″ text_transform=”uppercase” font_weight=”200″ text_align=”left” min_font_size=”20px” css=”.vc_custom_1599764076925{padding-top: 0px !important;padding-right: 30px !important;padding-bottom: 30px !important;padding-left: 30px !important;background-color: #ffffff !important;}”][vc_column_text css=”.vc_custom_1599469034904{padding-right: 30px !important;padding-bottom: 30px !important;padding-left: 30px !important;background-color: #ffffff !important;}”]Jeg blev i 2018 certificeret hos Institut for Kundetyper.